• Platform Revolution - Geoffrey G. Parker
  • Platform Revolution - Geoffrey G. Parker

Platform Revolution

Geoffrey G. Parker

Facebook, PayPal, Alibaba, Uber-these companies have upended entire industries by harnessing a single phenomenon: the platform business model. Platform Revolution delivers the first comprehensive analysis of how platforms match producers and consumers in a multi-sided marketplace, unlocking hidden resources and creating new forms of value. Platform Revolution explores the what, how and why of this revolution and provides the first owner's manual for creating a platform marketplace. It provides the essential guide to unlocking the potential of an economic landscape transformed.

  • Ean/ISBN: 9780393354355
  • Review:
€13.29 bij bol.com